Dorothy Perkins & Breast Cancer Care

Did you know we’ve supported Breast Cancer Care for more than 10 years and have raised over £3 million pounds for the charity?

At DP, we’re all about supporting women and our long partnership with Breast Cancer Care is very close to our hearts. This year marks 25 years of the Pink Ribbon and over 3 million pounds raised by DP in support of fighting breast cancer.

Throughout our partnership we have seen all the good Breast Cancer Care does and have had the privilege to help ensure that everyone affected by breast cancer gets the best support available.

Image Credit @lauraslittlelocket

Breast cancer is the most common cancer in the UK, with one person being diagnosed every 10 minutes. We understand how important it is to support the millions affected. 99% of those diagnosed are women, so we stand together and do our bit for all of the mums, daughters, wives, aunties and friends out there.

With hundreds of different ways to get involved, DP is continuing to pull out all the stops to raise money. Our beautiful bags for life, which were produced in collaboration with Breast Cancer Care raised more than £55k last year, with 100% of the profits raised going directly to the charity. After the success of these gorgeous tote bags we have been thinking up more ways to show our support.

Last June, a team from Head Office took part in the Pink Ribbon Tour, an impressive 25km cycle with 1000 other women, through central London. The route, taken by professional cyclists when completing the final leg of the The Women’s Tour, was no easy feat, but we raised over £5k for Breast Cancer Care through that one event alone.

This year we are continuing the partnership with a bespoke collection of cosy nightwear, pretty knits, tees and accessories in dreamy pinks, creams and greys.

Selected stores are also selling Pink Ribbons and offering an optional donation of £1 on every bill, as we continue to put our best foot forward in the fight to improve the lives of those affected by breast cancer.

Wondering how our fundraising makes a difference and where our money goes?

£10 teaches someone the fundamental basics of how to be ‘breast aware’ for life at a locally run workshop.

£100 pays for four calls to a confidential national Helpline offering a lifeline of support to anyone affected by breast cancer.

£500 provides a package of support to a younger women with breast cancer, including access to a Helpline, website, publication and a two day course with expert speakers and specialist nurses.

£1000 allows ten women with secondary breast cancer (cancer which has spread to another part of the body and cannot be cured) to attended regular support sessions run by specialist therapists with expert guest speakers.

Want to get involved? Check out Breast Cancer Care website for ways to help raise funds and awareness.


Jenny - Editor

Read more posts >