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Key skills

The qualifications, experience and key skills required for a career in Marketing will vary according to the level of the position though generally to work in this field you will need:

  • Be a creative thinker and have an innovative approach with commercial ideas
  • Enthusiasm, energy and determination
  • Excellent interpersonal skills
  • Good communication skills - both written and verbally
  • Strong analytical and problem solving skills
  • Ability to perform under pressure and act on own initiative
  • Capacity to build strong relationships, both internally and externally
  • Highly organised and a motivated team player
  • Marketing background degree or previous experience operating in a marketing capacity.

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